How To Get Your Sales Team Selling on Social

One of the hardest things to do is adapt to an age old process. Sales teams everywhere are finding that they have to adapt their behavior to buyer 2.0. Buyers are now gathering their information and coming armed with information. In fact, buyers are anywhere Between 60%-70% done the sales process before even speaking to a sales rep. These folks are finding their information online and leaving digital breadcrumbs about purchase intent. Thus, came the rise of social selling and social sales reps. In order to help sales teams adjust and sales managers augment their current process, I have put together a 7 step program with suggested time allotment of activities to helps reps adapt slowly to these new activities.